Who says you need a huge marketing budget to get real results? Here are 10 “guerilla marketing” tactics guaranteed to bring in business:
- Write an e-book on the topic of your choice and advertise it on your business cards—give people a reason to call or email you!
- As a follow-up to #1, make a habit of handing out two business cards at a time—one for your direct contacts, and one for anyone they know.
- Get your own 800 number from kall8.com—don’t forget to advertise your e-book!
- At your next open house, line the driveway and streets with open house signs, flags and banners—make a bold statement and you’ll
- Hold a yard sale the same day as the open house.
- Give away branded “just moved” postcards to your buyers and sellers.
- Host inexpensive events for REALTORS® or non-REALTORS®. For example, “brown bag” lunch seminars each month with rotating topics like Real Estate Investing, FSBO and First Time Homebuyers. Or, a community clean-up for charity, book swap, chili cook-off, or outdoor movie night. Finally, try a networking event for your local chamber of commerce.
- Start and manage a Facebook page about your community.
- Create and post a video bio on YouTube.
- Find a real estate article in your local newspaper, write a commentary, and send it to
Please feel free to contact me with any questions.
Randall A. Orchen
866.962.0283 Toll Free Direct
Universal American Mortgage Company, LLC dba Pinnacle Mortgage Group – Company NMLS #1058. AZ Arizona Mortgage Banker License #0118366. CA Licensed by the Department of Business Oversight under the California Residential Mortgage Lending Act RMLA #4130443. CO Brian T Rindels, NMLS #10725, 303-716-9000, Supervised Lender License #987996, Regulated by the Division of Real Estate. NM Regulation and Licensing Department Mortgage Loan Company. OR Mortgage Lending License #ML-5079-41, 1761 Cowan, Suite 206, Irvine, CA 92614; Mortgage Lending License #ML-5079-40, 32605 Temecula Parkway, Suite 310, Temecula, CA 92592; Mortgage Lending License #ML-5079-42, 31351 Rancho Viejo Road, Suite 202 & 203, San Juan Capistrano, CA 92675; Mortgage Lending License #ML-5079-39, 3605 S. Teller Street, Lakewood CO 80235. TX Branch NMLS #172195, 1761 Cowan, Suite 206, Irvine, CA 92614; Branch NMLS #1173486, 32605 Temecula Parkway, Suite 310, Temecula, CA 92592; Branch NMLS #1173503, 3605 S. Teller Street, Lakewood CO 80235. WA Consumer Loan License #CL-1173503. NMLS consumer access verification. Certain restrictions apply. This is not a commitment to lend. Applicants must qualify.